Kraft Foods is one of the largest buyers of coffee in the world. That’s why we can have a large impact by helping farmers grow coffee in a sustainable way.
Sustainably grown coffee can conserve wildlife, protect farm workers, and help farmers improve their incomes and quality of life. And we’re working on several programs that encourage long-term coffee sustainability.
Kraft Foods EU Coffee Commitment
In 2011, our European coffee business announced its commitment to sustainably source 100 percent of its coffee by 2015.
Rainforest Alliance
Since 2003, we’ve partnered with the Rainforest Alliance, a leading international conservation organization to protect ecosystems and wildlife. We’re also working with the organization to set comprehensive standards that are designed to conserve biodiversity and provide sustainable livelihoods in coffee farming.
We’re the biggest buyer of coffee from Rainforest Alliance Certified™ farms. A portion of the purchase price for the coffee beans goes back into local programs to help farmers learn how to:
- Protect the environment and wildlife on their farms
- Improve conditions for workers
- Improve growing practices
Common Code for the Coffee Community (4C)
We are a founding member and financial supporter of the Common Code for the Coffee Community (4C). 4C is a coalition of producers, trade, industry and non-governmental organizations aimed at improving basic producers' income and living conditions.
4C does this by helping famers lower their costs, improve quality and efficiency, and gain access to markets and credits.