News Release


100 Kraft Foods’ Volunteers Team Up with Hunger Relief Organizations and Other Local Charities to Make a Delicious Difference in Bay Area

First Global “Make a Delicious Difference Week” Unites 10,000+ Employees to Fight Hunger, Promote Healthy Lifestyles and Build Stronger Communities

Livermore, CA (October 8, 2009) – Five volunteer projects. One day. More than 100 Kraft Foods’ employee volunteers. What does that add up to? Thousands of people in the Bay Area benefiting from Kraft Foods’ first-ever global “Make a Delicious Difference Week.”

With more than 10,000 employees in 33 countries participating around the world, this special week of service (Oct. 5-10) will benefit roughly 500,000 people in need. The effort will mobilize six times the number of volunteers than in previous efforts and build on the company’s commitment to fighting hunger and promoting healthy lifestyles. In the Bay Area, Kraft Foods is partnering with Alameda Co. Food Bank, Habitat for Humanity, Loaves & Fishes, Shepherd’s Gate Shelter and Turn On to America.

Kraft Foods Regional Vice President John LeGuluche will join about 50 volunteers today in partnership with Habitat for Humanity to help build a home for a family in need. “We may be best known for making delicious foods like our Oreo cookies, but ‘delicious’ means much more than that,” said LeGuluche. “The volunteer spirit of our employees combined with the expertise of these organizations is a winning recipe to help those in need. Knowing our efforts here in the Bay Area are an important ingredient in our first global week of service makes this experience even more powerful.”

Serving Up the Spirit of Service When Needed Most
As unemployment has risen in the Bay Area from 6.8 percent to 11.5 percent in the past eight months, Kraft Foods’ commitment to the communities is stronger than ever.

Local projects include:

  • Packing boxes of food that will be distributed to those in need in the Bay Area by Turn on to America
  • Working at the food pantry at the Alameda County Food Bank in Oakland
  • Serving food to the homeless at the Loaves and Fishes Food Bank in Antioch
  • Teaming up with Habitat for Humanity to build a home for the Bao/Lei family in Oakland
  • Renovating the Shepherd’s Gate Shelter for battered women in Livermore

To supplement its employees’ efforts, the Kraft Foods Foundation will match U.S. employee cash contributions to nonprofits on a two-to-one basis throughout the week.

Spreading the Giving Spirit
Starting Oct. 13, people can visit www.kraftfoodscompany.com to learn how to spread the volunteer spirit through a special online video. Each time this video is viewed, Kraft Foods will donate money to Feeding America to help provide five meals to those at risk of hunger -- up to 100,000 meals through the end of October.

Kraft Foods Support of Hunger and Healthy Lifestyles
As the second largest food company in the world, Kraft Foods is taking a stand when it comes to fighting hunger and promoting healthy lifestyles. Since 1997, the company has provided more than 1 billion servings of fresh food. Around the world, the company contributes approximately $100 million annually in food and money to community organizations. The company committed $180 million in the next three years to community involvement activities around the globe. The expansion of its global employee volunteer efforts though the first global “Make a Delicious Difference Week” is another example of Kraft Foods’ stepped up efforts.

###

Contacts:

Ana Paula Cruz
847.646.4538
news@kraft.com

Brian Moriarty
212-981-5252
brian_moriarty@dkcnews.com


ABOUT KRAFT FOODS INC.
Kraft Foods (www.kraftfoodscompany.com) makes today delicious in 150 countries around the globe. Our 100,000 employees work tirelessly to make delicious foods consumers can feel good about. From American brand icons like Kraft cheeses, dinners and dressings, Maxwell House coffees and Oscar Mayer meats, to global powerhouse brands like Oreo and LU biscuits, Philadelphia cream cheeses, Jacobs and Carte Noire coffees, Tang powdered beverages and Milka, Cote d'Or, Lacta and Toblerone chocolates, our brands deliver millions of smiles every day. Kraft Foods (NYSE: KFT) is the world's second largest food company with annual revenues of $42 billion. The company is a member of the Dow Jones Industrial Average, Standard & Poor's 500, the Dow Jones Sustainability Index and the Ethibel Sustainability Index.