Timothy P. Cofer joined Kraft Foods in 1992. In his role as Executive Vice President and President, Kraft Foods Europe, he leads the company's $12 Billion European business, based in Zurich, Switzerland.

During his career at Kraft Foods, Tim has progressed through a number of roles of increasing responsibility. Most recently, he held strategic responsibility for the company's $9+ billion chocolate business as Senior Vice President, Global Chocolate Category Team. In this role, he led a team of global executives across strategy, innovation, consumer insights, marketing, research & development and supply chain functions.

Prior to this global chocolate position, Tim served as Senior Vice President, Strategy and Integration, leading global integration efforts following the company's acquisition of Cadbury in early 2010. This complex assignment required him to lead the detailed work of combining the two organizations. Tim was the architect of the company's European chocolate category model (2003-2006). His career has also included successful tenures leading the Oscar Mayer business (2007) and the company's U.S. pizza business (2008-2010), where he delivered significant revenue growth, margin expansion and consistent market share gains.

Having lived in Milan, Brussels, Zurich and London, Tim is comfortable facing international challenges. He started his career in marketing research prior to joining Kraft Foods giving him well over 20 years of experience in the consumer packaged goods industry.

Tim was valedictorian of his MBA class at the University of Minnesota, and he earned his bachelor's degree in Economics and Political Science from St. Olaf College, graduating Phi Beta Kappa and Magna Cum Laude.