Categories and Brands:

• Kraft Foods Europe operates in 5 core categories: Biscuits, Cheese & Grocery, Chocolate, Coffee, Gum & Candy.
• 25 brands more than 100 years old.
• Focus on 15 power brands: Milka, Cadbury, Côte d'Or, Toblerone (Chocolate), LU, Oreo, Belvita, Milka biscuits and Côte d'Or biscuits (Biscuits), Trident and Halls (Gum & Candy), Tassimo, Carte Noire, Jacobs and Kenco (Coffee), Philadelphia (Cheese & Grocery)
• Leadership in key categories (Nielsen 2009, share in categories in which KF competes):
  Chocolate #1
  Biscuits #1
  Gum & Candy #1
  Coffee #1
  Cream Cheese #1

Operations:

• Sales in 17 countries: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Luxembourg, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom.
• 60 manufacturing facilities
• Strong R&D presence in the region: the Chocolate Global Center of Excellence in Bournville (UK) and the Coffee Global Center of Excellence in Banbury (UK), the Gum & Candy R&D Center in Eysins (Switzerland) and the new Biscuits R&D Center in Saclay (to open in 2011), both driving regional innovation as well as key global platforms. Regional application centers supporting R&D can also be found in Munich (Germany), Lörrach (Germany), and the Worldwide Science Center is located in Reading (UK) 

Employees:

More than 24,000 in Kraft Foods Europe

About Kraft Foods:

Northfield, Ill.-based Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. 
Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Foods had 2010 revenue of $49.2 billion, more than half of which was earned outside North America. 

Eleven of the company’s iconic brands -- including Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia and Trident -- generate revenue of more than $1 billion annually, and 40 have been loved for more than a century. 

A leader in innovation, marketing, health & wellness and sustainability, Kraft Foods is a member of the Dow Jones Industrial Average, Standard & Poor's 500, Dow Jones Sustainability Index and Ethibel Sustainability Index. 
For more information, visit www.kraftfoodscompany.com and www.facebook.com/kraftfoodscorporate.