In the Media

Expand/Collapse Year : 2,012 ‎(6)
Cadbury India ranked 4th amongst the Most Admired Companies of India by Fortune India.pdfCadbury India ranked 4th amongst the Most Admired Companies of India by Fortune IndiaFortune India3/27/2012
Brand Equity - Excite strategy.pdfBrand Equity - Excite strategyEconomic Times2/22/2012
Cadbury-Kraft focuses on consumer behaviour inside shops.pdfCadbury-Kraft focuses on consumer behaviour inside shopsBusiness Standard1/26/2012
Bubbaloo grows up.pdfBubbaloo grows upBusiness Standard1/16/2012
NDTV Profit All About Ads - Interview - Anand Kripalu.mpgNDTV Profit All About Ads - Interview - Anand KripaluNDTV Profit All About Ads1/12/2012
Kraft relishes sweet taste of Cadbury.pdfKraft relishes sweet taste of CadburyThe Economic Times1/4/2012
Expand/Collapse Year : 2,011 ‎(32)
Oreo, Sunfeast bite into Britannia mkt share.pdfOreo, Sunfeast bite into Britannia mkt shareThe Times of India12/19/2011
Playing the right cards.pdfPlaying the right cardsBusiness Standard (the strategist)12/19/2011
Kraft takes big India bite with Cadbury buy (Nov 23, 2011).pdfKraft takes big India bite with Cadbury buy (Nov 23, 2011)The Times of India 11/23/2011
Kraft wants a bigger slice of our pie.pdfKraft wants a bigger slice of our pieBusiness Standard11/23/2011
Kraft aims to be among top food firms in India.pdfKraft aims to be among top food firms in IndiaMint11/23/2011
Kraft chief eyes top-five slot in food and beverages.pdfKraft chief eyes top-five slot in food and beveragesDNA11/23/2011
Kraft to stay focused on India market.pdfKraft to stay focused on India marketThe Hindu Business Line 11/23/2011
India key to global growth plans says Kraft chairman.pdfIndia key to global growth plans says Kraft chairmanFinancial Express11/23/2011
The calcium connection.pdfThe calcium connectionBusiness Standard (the strategist) 11/21/2011
Oreo Bakes Fresh Challenge in Cookies.pdfOreo Bakes Fresh Challenge in CookiesThe Economic Times11/7/2011
When happiness took a flight.pdfWhen happiness took a flightAsian Age10/25/2011
BS - Bournville targets sweet spot (Sept 7, 2011).pdfBS - Bournville targets sweet spot (Sept 7, 2011)Business Standard9/7/2011
Target top of the pyramid.pdfTarget top of the pyramidBusiness Standard8/10/2011
No time for the child, rue parents in metros.pdfNo time for the child, rue parents in metrosTimes of India6/2/2011
Cadbury's Oreo looks for the 'Togetherness Quotient'.pdfCadbury's Oreo looks for the 'Togetherness Quotient'Hindu Business Line 5/20/2011
India tops Kraft's global growth chart.pdfIndia tops Kraft's global growth chartEconomic Times 5/13/2011
Cheer Leader.pdfCheer LeaderBusiness Standard5/2/2011
FMCG Companies Ride on Indians to Win New Markets.pdfFMCG Companies Ride on Indians to Win New MarketsEconomic Times4/22/2011
Operation Dessert Storm.pdfOperation Dessert StormBusiness Standard4/11/2011
Kraft of wooing India.pdfKraft of wooing IndiaBusiness Standard3/14/2011
Kraft takes a bite of local biscuit market.pdfKraft takes a bite of local biscuit marketTimes of India3/7/2011
Beyond chocolate- Cadbury launches Oreo in India.pdfBeyond chocolate- Cadbury launches Oreo in IndiaHindustan Times3/7/2011
The cookie mart is heating up in the premium segment.pdfThe cookie mart is heating up in the premium segmentDNA Money3/7/2011
Cadbury enters biscuit market with Kraft Oreo.pdfCadbury enters biscuit market with Kraft OreoFinancial Chronicle3/7/2011
Cadbury India to launch Oreo, Enters biscuit market.pdfCadbury India to launch Oreo, Enters biscuit marketThe Economic Times3/7/2011
Cadbury brings in lower price points for Oreo.pdfCadbury brings in lower price points for OreoHindu Business Line3/3/2011
Cadbury India integrates Kraft brand into system.pdfCadbury India integrates Kraft brand into systemBusiness Standard3/3/2011
I trust people and give them a blank cheque- Sanjay Khosla.pdfI trust people and give them a blank cheque- Sanjay KhoslaEconomic Times2/23/2011
Growth in India perks up Kraft.pdfGrowth in India perks up KraftTimes of India2/23/2011
Thought that counts.pdfThought that countsHindustan Times2/14/2011
The Kraft of selling chocolates.pdfThe Kraft of selling chocolatesBusiness World1/31/2011
Agriculture key to ending hunger.pdfAgriculture key to ending hungerEconomic Times1/31/2011
Expand/Collapse Year : 2,010 ‎(11)
Indulge eat – Original sin.pdfIndulge eat – Original sinHindustan Times11/29/2010
Well begun is half done.pdfWell begun is half doneBusiness Standard8/9/2010
Cadbury to be part of responsible selling pledge.pdfCadbury to be part of responsible selling pledgeBusiness Standard7/21/2010
Small world, big ideas.pdfSmall world, big ideasEconomic Times6/22/2010
Small World, Big Ideas - Mary Beth West, CMO, Krafts Foods INC.pdfSmall World, Big Ideas - Mary Beth West, CMO, Krafts Foods INCEconomic Times6/22/2010
Cadbury India revamps top management.pdfCadbury India revamps top managementTimes of India6/19/2010
India to be among Kraft's 10 key markets.pdfIndia to be among Kraft's 10 key marketsTimes of India3/13/2010
Kraft readies for a passage to India with Cadbury.pdfKraft readies for a passage to India with CadburyEconomic Times2/24/2010
Every power brand should be accessible to all- Kripalu.pdfEvery power brand should be accessible to all- KripaluEconomic Times1/25/2010
Cadbury India is thinking big and radical.pdfCadbury India is thinking big and radicalEconomic Times1/15/2010
Marathon@Cadbury.pdfMarathon@CadburyOutlook Business1/1/2010